Do you have a risk management and disaster recovery plan in place to protect your company’s website? If not you should.
In this guide, we’ll go over why it’s so important to have a backup and recovery plan in place. Make sure you’re taking the steps to keep your website data safe by making sure your website has a recovery plan in place today.
Protect Important Data
During a disaster, important business functions can be disrupted or come to a halt. Data systems are detrimental to the functioning and survival of a company after a disaster, which makes this a huge reason to have a recovery plan in place. Make sure that you have proper mitigation and knowledge of a data recovery system so that you can access them successfully when something goes wrong.
A backup’s purpose is to create copies of data that you can recover when your primary systems fail. These failures can be a result of data corruption, hardware failure or a cyberattack. Having a backup copy of data allows you to restore your website and business so that you can recover in the chance of a system failure.
For this reason, it’s important to have a copy of your data on a separate medium, such as a cloud storage container or an external hard drive, to prevent corruption or loss. It’s best to make backup copies on a regular basis (Campfire Digital recommends weekly backups, at minimum) so that you have updated versions to minimize the loss of data between backups.
Without a backup and recovery plan in place, your website risks permanent data loss, as all data is a target for viruses, hackers and malware. Some of your website data may be invaluable, and some of your systems may not be able to recover once it’s lost, but having a plan in place can help.
Keep Your Website Functioning
Losing data may mean that you cannot perform certain business functions, such as collecting leads, booking appointments, fielding customer service inquiries or selling items through eCommerce. Having a backup and recovery plan allows you to save time by restoring your website rather than completely needing to rebuild it.
Additionally, a loss of data could have a negative effect on your website’s reputation. This may affect how stakeholders and customers view your website and their relationship with it. This may affect your brand loyalty, as many may feel that they cannot trust your site with their data and information. Improper website functioning due to data loss can also hurt your site’s page rankings and authority scores with search engines like Google.
The Importance of Backup and Recovery
Keeping your website safe with a backup and recovery plan is incredibly important in protecting important data that is vital to your business. To keep your data and your customers safe, creating a recovery plan and backing up your data on a regular basis is a must.
Need help in this area? Campfire Digital offers regular website maintenance, including data backup and recovery services as part of our Pilot Light program. Contact us today to learn more.
